Live blog: IDF 2011 Paul Otellini keynote


Live from Moscone Center, we type quickly with marginal accuracy
— 11:01 AM on September 13, 2011

Ok, we're going to attempt a live blog from the opening keynote of the Fall 2011 Intel Developer Forum.  Keep reloading this page as we go in order to see the latest updates, while will be at the bottom of the page.  Yes, highly sophisticated.

And we're started.....

 A Schwarzenegger clone named Johan is giving a slick overview of what's coming this week, before Intel CEO Paul Otellini takes the stage.

Ooh, the voiceover is talking about the history of Moore's Law.  Yep, it's IDF.

Ladies and gents, please welcome Paul Otellini!

"My theme today is about fundamental changes."  Transformations in computing have released wave after wave of productivity improvements, but I would submit we're at the very early stages in the history computing.  Two years ago, I introduced a shift from the personal computer to personal computing.

Want to start by talking about how we got to where we are today.  Faster processors, more capable computing, cloud services have changed our lives.  Rattling off stats about the size of YouTube, Twitter, Facebook.  Amount of data generated each year exceeds some 900B gigabytes.  Creating unprecedented demand for transistors.

Talking about total transistor use worldwide in terms of quintillions.  We'll soon move past the sextillion mark.

Moore's Law is not a scientific principle, but an observation of the pace of human innovation.  Since it was first made, people have talked about how it was destined to end.  But we've moved through multiple barriers and continue working.  We already  have line-of-sight for our 14nm technology, beginning to tool our factories for it.

Talking about "Intel Architecture" (x86) and its role, pervasiveness in the industry.

Computing has to adapt in the future.  Must be engaging, consistent and secure.

Ultrabooks!  First ones are now shipping from our partners.

Expect next year to ship Ivy Bridge, and it will accelerate Ultrabook development.

Wanted to go one generation beyond that and talk about Haswell.  Next-gen processor's design is already completed.  30% reduction standby power vs. prior generation, but also architecting a system-level power management framework that has the potential to enable reductions of more than 20 times our current designs.  All-day use on a single charge from the power grid, with no compromise on performance.

 Demo of a future computer that's teeny, solar-powered, running an animation.  Cuts off light to solar cell, and the animation stops.

Otellini: Was just a technology demo, no plans for products, but shows what we can do with our transistor technology.

Now, to talk servers.  Another demo: real-time sharing of event data for visualization.  Funky, but short. Moving on...

Intel and Cisco business communication device demo, running Android.  It's a phone! With a screen! It can browse! It runs apps!  Cisco apps!  Lots of apps!  Thousands of apps!  Ah, and the screen pops off and is a small tablet. A "reinvention of the office phone."  Hrm.

We have developed a framework for development in the Intel computing "continuum."  Craig is gonna show us how that looks.

Craig takes a picture of Paul.  Has an Android phone.  Intel's pair and share allows him to pair phone to PC.  And there is the picture onscreen.  Can also do it with an iPhone.  He's getting notifications, calls that come up in a window on the screen of the PC via Intel Teleport Extender software.

Craig has just one more thing!

A family wall.  A digital bulletin board that shows up on a big screen, can be fed from multiple devices, tablets.  Medfield tablet running Android Honeycomb.  Also using a Toshiba Ultrabook to update the wall.

Craig's finished, and it's time for a video montage of people talking about the Intel computing continuum.  Lenovo, Toshiba reps...

Otellini: that brings me to connected computing and security.  Security is important.  Every device is vulnerable.  Smart phones and tablets are not immune.  This led to our "deep partnership with McAfee."  And a nice lady from McAfee joins Paul onstage.  She has a CSI-style graphical map showing world malware infections.  Talking about the difficulty of dealing with rootkits.

Paul wants to know if there's a way to detect unknown rootkits before they "occur."  McAfee DeepSafe technology.  Uses VT in Intel processors, hardware + software combo to detect rootkits.

Demo of software stopping an unknown rootkit in real time.  Which is about as exciting to portray onstage as you might think.

Now, a video about making movies with Intel stuff.  Jeff Katezenberg from DreamWorks has nice things say about Intel products.  He's clearly reading a script.  "Key enabler of a complete transformation of our business." At DreamWorks, we animate movies.  Intel animates the world.

Paul has one more thing!

Happy to say we're making real progress on goal of getting into smart phones.  Demo phone shown earlier was a reference design running Android.  Want to see Intel phones in market in first half of 2012.

Andy Rubin, Sr. VP at Google, is here to announce a development partnership with Intel for smart phones.

Paul talks, awkward pause, and Andy then says "Oh, yes.  That was my cue."  Heh.

Andy: Let's talk about the future.  We have a tight-knit family of developers.  Here to announce continuation of strategic alliance.  Going forward, all future versions will be optimized from kernel level all the way up to multimedia, 3D graphics.  Very excited to work with Intel.  Paul is also eager.  Thanks, Andy!

And Andy's gone.

Paul, thank you and I hope you enjoy the rest of IDF.

   
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