Plain print ads, black-and-white, with a solitary image of the mini Mac and a clever saying underneath.
(shiny on the outside, **** on the inside)'
'Pretty is only skin-deep'
'Don't let the high price scare you off'
'Only half as bad as herpes'
'Catch the mini Mac fever,
and burn up with buyer's remorse for all eternity'
'A note from Apple Service: don't piss us off; you'll be back'
'The new iPlod'
The new mini Mac means looking at your kids and always having to say, "I'm sorry"