NVIDIA gains in mobile, ATI on the desktop

— 11:18 AM on July 31, 2006

New numbers from market research firm Jon Peddie Research suggest NVIDIA enjoyed an impressive 46.8% increase in market share in the discrete mobile graphics segment during the second quarter of this year. The company grabbed 36.7% of the market in Q2, up from 25% in the first quarter. ATI saw its share of the same market shrink from 74.6% to 63.1%.

Meanwhile, the green team lost some ground on the desktop. NVIDIA's share of the market for discrete desktop graphics declined from 53% in Q1 to 51.5% in Q2, while ATI's climbed from 45.1% to 47.9%.

As usual, Intel's domination of the integrated graphics segment allowed it to hold the lion's share of the overall graphics market. Its piece of the graphics pie actually went up from 39.1% to 40.3% in the second quarter, while NVIDIA's overall market share rose from 19.0% to 20.3%, and ATI's shrunk from 28.7% to 27.6%.

Overall, the graphics market suffered from a drop in shipments during the second quarter. Shipments for all graphics devices dipped 4.6%, and the desktop integrated graphics segment was the hardest hit with a 7.1% decrease. The mobile integrated graphics market went against the flow, though, seeing a 4.2% rise from the first quarter and a 47.1% rise over last year.

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