Surprise, surprise. Repositioning a game console to undercut Nintendo's Wii can help sales after all. Gaming blog Kotaku has received a memo from Microsoft that says Xbox 360 sales have surged since last week's price cut.
Surged how? Well, Microsoft claims some Xbox 360 models sold at "six times the rate they were the weekend prior" between September 5 and September 7. Sales of all Xbox 360 variants reportedly grew by 100% on average, as well.
In case you haven't heard the news, the September 4 price cut saw the Xbox 360 Arcade dip from $280 to $200 and the 60GB Xbox 360 drop from $350 to $300. The Xbox 360 Elite also went down $50 to $400, but we're willing to bet that's not where Microsoft saw most of the growth. For the record, the Nintendo Wii still sells for $250. (Thanks to Shacknews for the link.)
|Microsoft's 2014 revenue up 11.5%, but income stagnates||9|
|Tuesday Night Shortbread||20|
|New Humble Bundle includes Thief, Deus Ex, Anachronox, Hitman||20|
|Nvidia Shield Tablet is packed with ports, possibilities||43|
|Intel adopts SK Hynix flash for Pro 2500 Series SSD||7|
|Windows Threshold shots show Start menu, windowed Modern UI||52|
|Kingston's V310 value SSD rated for 2.7PB of writes||21|
|Rumor: Windows 8.1 Update 2 coming August 12—sans Start menu||114|
|WD Red grows to 6TB, adds faster Pro family||42|