Report: Asus raises tablet shipment targets
Although it has a long way to go to match the success of Apple's iPad, Asus' Eee Pad Transformer is apparently doing quite well. DigiTimes' sources say that the motherboard giant aims to ship 400,000-500,000 units per month during the third quarter of this year. Asus had originally set a target of moving two million tablets in 2011. Thanks to the Transformer's success, the firm now thinks it can sell more than four million units in the second half of the year alone.
Having spent a few weeks with the Transformer, it's easy to see why the device is in high demand. The thing works beautifully, for the most part. There's also the fact that the base model costs $100 less than the equivalent iPad yet features a higher-resolution IPS screen, a mini HDMI port, and an SD card slot. Being substantially cheaper than the competition is a big deal when you're talking about an item that most folks want rather than need.