Apple has gotten big lately. Really big. So big that, last summer, it briefly became the highest valued company by market capitalization in the entire world.
It's no surprise, then, that Gartner's preliminary semiconductor market data suggests Apple was the world's top semiconductor buyer in 2011. Apple came out ahead of HP, which was top dog in 2010, and Samsung, which is still in the number-two spot.
Here are the top-five rankings excised from Gartner's full chart. The monetary figures relate to the "total silicon content in all products designed by a certain electronic equipment manufacturer." Gartner calls this number the design TAM, where TAM is short for total available market.
Gartner attributes Apple's surge to its still-growing presence in the smartphone market, booming iPad sales, and the MacBook Air, which "enabled Apple to increase semiconductor chip demand even in its PC business." Other PC vendors purportedly decreased their demand because of shrinking memory prices. (Remember, Gartner is looking at money spent, not units, so cheaper memory means lower numbers.)
|1. BIF - $340||2. chasp_0 - $251||3. mbutrovich - $250|
|4. Ryu Connor - $250||5. YetAnotherGeek2 - $200||6. aeassa - $175|
|7. dashbarron - $150||8. Lucky Jack Aubrey - $100||9. Captain Ned - $100|
|10. Anonymous Gerbil - $100|
|Here's an early look at DX12 "Inside the Second" benchmark data||87|
|Coolchip Technologies teases a low-profile "kinetic cooler"||15|
|EKWB has a full-coverage water block ready for the RX 480||24|
|The next Android release will be called Nougat||16|
|New Wireless-AC features improve speed and stability||14|
|Nvidia readies its Shield Android TV for the UHD and HDR future||7|
|Radeon Software 16.6.2 is ready for the Radeon RX 480||12|
|Asus teases a Strix variant of AMD's Radeon RX 480||34|
|Radeon RX 480 availability check: act fast before they're gone||35|