The first Windows RT tablet from Microsoft was called the Surface for Windows RT. The second-gen version of that device, on the other hand, has dropped the RT suffix and is known simply as the Surface 2. What gives?
Speaking to Australian site ARN, Microsoft has now revealed why it chose the suffix-free name: "to avoid consumer confusion," the site says. Yes, really. Here's what Surface Product Manager Jack Cowett told ARN:
"We think that there was some confusion in the market last year on the difference between Surface RT and Surface Pro. We want to help make it easier for people, and these are two different products designed for two different people."
So, in Microsoft's world, providing no immediate indication that the Surface 2 doesn't run the full version of Windows—and thus lacks support for the vast majority of Windows software—somehow prevents consumers from being confused.
I suppose it's true the RT suffix wasn't terribly descriptive. Still, I shudder to think how many non-tech-savvy individuals will cough up the $449 for a Surface 2, only to realize the device isn't a full-featured Windows tablet like the Surface Pro.
|AMD posts Fury X top plate schematics, customization guide||40|
|The folks at Rockstar Games get it||14|
|Star Citizen's first-person shooter module delayed indefinitely||44|
|Half-Life 2: Episode Two and more new games arrive on Shield||10|
|Double the fans, double the fun with Gigabyte's new mini-GTX 960s||14|
|New Unreal Engine 4 demo videos continue to amaze||13|
|Acer unleashes a 34" curved FreeSync monitor||26|
|F1 2015 revs up with new teaser trailer||10|