Despite its high-tech wizardry, Google Glass looks kind of goofy. But that could change, because Google has announced a partnership with The Luxottica Group, which owns Oakley, Ray-Ban, and a bunch of fashion-oriented eyewear brands. Google will work with Luxottica on the design and manufacturing of new Glass styles. It also plans to take advantage of the group's distribution channels, though that will presumably have to wait until there's broad demand for Android-infused spectacles. Google Glass still costs $1,500, putting it well out of reach for most folks.
Oakleys and Ray-Bans aren't exactly cheap, either, but I'm curious to see what the designers behind the iconic sunglasses brands can do with Glass. Hopefully, they can make the wearable device look less obtrusive. Oakley squeezed an MP3 player into its Thump sunglasses years ago, so it at least has some experience integrating electronics into eyewear.
Of course, improving the selection of frames doesn't address the fact that some folks find Google Glass vaguely creepy. Google has published guidelines advising users on how not to be a "Glasshole," but there already seems to be some stigma associated with the eyewear. Nevertheless, I'm intrigued by Google Glass' potential for athletic pursuits like running, cycling, and skiing. Oakley should be able to come up with something that works well for those activities.
|Thermaltake View 27 case offers a birds-eye view of builds||26|
|National Dog Day Shortbread||30|
|Corsair backlit keyboard lineup gets new Lux models||11|
|Nixxes turns out another Deus Ex: Mankind Divided patch||22|
|Upcoming Samsung CF791 is a high-contrast FreeSync ultrawide||52|
|Deals of the week: an unlocked Skylake CPU for cheap and more||19|
|PCIe 4.0 won't actually deliver 300 watts from the slot||57|
|iOS 9.3.5 fixes serious zero-day vulnerabilities||13|
|Intel 600P Series SSDs bring NVMe into the M.2 mainstream||42|
|Stupid physics getting in the way of all our fun.||+34|