PS3 'probably too cheap' according to Sony


— 11:23 AM on May 12, 2006

In a recent interview with Japanese site IT Media, Sony Computer Entertainment (SCE) President and CEO Ken Kutaragi dismissed complaints about the PlayStation 3's price tag and claimed the console was in fact "probably too cheap." The console is scheduled to launch on November 17 for $499 and $599 in the US, €499 and €599 in Europe, and $549 and $649 in Canada. Kutaragi seems to believe that the PS3 is beyond comparison with other consoles, likening the difference to that between the cost of a meal at a cafeteria with the cost of dinner at a "fine restaurant." Speaking on similar lines, SCE President Kaz Hirai yesterday told CNN that the PS3 was a "very compelling package for consumers" if one looked at the technologies it offer, namely its Blu-ray drive and Cell processor.

To drive his point home, Kutaragi pointed to initial complaints about the pricing for the original PlayStation and PlayStation 2 consoles, which were also considered expensive and nonetheless managed to become best-sellers. The PlayStation 2 in particular turned out to be the fastest selling console ever. Of course, Kutaragi fails to mention the PlayStation and PlayStation 2 were both priced at $299 when they launched in the US in 1995 and 2000. Even adjusted for inflation, those prices would be $392 and $347 today, respectively—a far cry from the PS3's $499 minimum price. Thanks to Engadget for the tip.

 
   
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