I'm rapidly finding what I want on other online stores now.
I don't know what's happened to Amazon but they've turned into the worst parts of ebay, alibaba, and Steam, combined.
They have far too many listings for the identical thing from the same factory line with different prices/reviews/descriptions
They sell fake items
They sell items in contravention of local legislation
They are plagued with fake reviews
They miss next-day delivery deadlines, even as a prime member
They market Prime as "free shipping" when it most obviously is not.
They clutter your search results with sponsored listings that ignore your sort preference.
This applies not just to Amazon marketplace, but also to Prime, fulfilled by Amazon, and Amazon Recommends listings.
This list keeps growing. Every time I think that's it I remember another reason why I'm looking elsewhere and using Amazon as a last resort now.
Yeap, I see all of that stuff. My biggest personal annoyance is the quality and sorting of their search results. If you're able to navigate all the crap, I still find it to be a safer bet than most other online retailers due to the ease of returns and getting your money back. For other
people using Amazon, over and over I see them not understanding the distinction between items sold by a 3rd party, and items sold directly by Amazon. They just. Don't. Get it. Even after careful explanation, most still act bewildered, and continue to blame "Amazon" for whatever 3rd party problems they've had. Amazon only makes matters worse by frequently obfuscating the seller (even when you're looking for it). and is only shooting themselves in the foot and creating a poor brand-image by doing so.
One of my favorites was when I wrote a short (3 sentence) 1-star product review a couple months ago, and upon glancing at my user profile shortly afterward, saw "Review hidden by sensitivity filter". I have no idea what in my review is triggering this, as there's nothing even remotely questionable about my choice of language. So......on a marketplace with rampant fake reviews (easily numbering in the tens of millions), it's the legit reviews which get filtered. Nice.