Prestige Worldwide wrote:
Meh, this guy isn't going to tell us anything you can't already read on Fudzilla, even WCCFtech will be a better indicator of what's to come from AMD than a PR guy who can't tell us anything we ask him because most of it is probably still under NDA.
Yup, and that's exactly why his presence here was questionable at best- I mean, seriously, what can he offer?
And I have an answer to that- which he patently failed. He had the opportunity to tell us what he can tell us- even if it's 95% 'I can't talk about that, wink wink'- and instead chose to cherry pick topics while outright ignoring most of the inquiries that were in response to his own thread. Further, it doesn't look like he sought to be vetted by TR leadership or forum moderators; regular forum members had to dig up dirt on him just to attempt to confirm his legitimacy, which is a big concern.
Last, in the responses he did provide, he tried to be as opaque as possible. That's great for a politician, sure, as it keeps ammo out of the hands of your opponents, but that's not going to be conducive to engaging the community around your company's products and services as a 'community representative' for said company.
Crap like ignoring questions outright- it takes what, ten seconds to respond?- and directing questions to PM's just comes across as shady at best, especially when we know that he doesn't have anything 'new' to offer us. The real value that he could have provided to AMD was that he could have acted as a tailored marketing tool to enthusiast communities, and that he could have filtered all of the reactions and critiques that enthusiasts share about companies like AMD in places like the TR forums and communicated them back to AMD in a useful manner, allowing them to better target their products to their prospective customers.
So if anyone has lost here, it's AMD- their employees, their managers, their shareholders- and of course their customers. And that's sad, because a competitive AMD is good for everyone, and a non-competitive AMD means less innovation and higher prices for all of us.