I don't like Apple products, but I do feel bad for Apple in times like this. They take such high criticism because they're regarded as the market leaders. Guess what, one single company doesn't need to (shouldn't have to) lead the innovation of an industry. Haters are always jumping on them with the whole,"when was the last time they did anything revolutionary" BS. Well ask yourselves, when is the last time any of their competitors did anything truly revolutionary?
Desktops: The Mac Pro was definitely a splash, but IMO, Apple hadn't been doing much in the desktop market even before that launch. It's no secret that the computing landscape is becoming more mobile. I think they were just smart to reduce their investment in a declining market segment.
Laptops: They basically pioneered the ultrabook, were one of the first to go to solid state storage, and are pushing higher dpi displays as the new norm. Yes, their laptops are VERY expensive (heck, all their products are VERY expensive, but they catch hell when they release budget-minded hardware). Yes, they don't have touch screens or 360 hinges but part of me wonders how much those features actually get used by the average consumer anyway. Dongles are an awful idea. But here is a great example of looking at the competition and asking what revolutionary things they've come up with. Furthermore, mobile hardware is plateauing. When 3+ year old laptop hardware still perfectly suits the needs of a consumer, they have little motivation to buy something new. Apple will see this plateau more drastically than their competitors because they already have things like high DPI displays and SSDs standard. Their competitors are still transitioning to 1080p+ and SSDs are hard to come by in sub-premium offerings.
Phones: You can't invent the iPhone every year. One thing is for certain, iPhone cameras are the industry benchmark, and camera phone quality is very important aside from battery life (which they also excel in). Dongles again. And Apple was slow to adopt the larger screen size, but IMO >5" screens are too big for a phone, so...**
Tablets: The tablet market as a whole is a declining business. Not sure why Apple is solely responsible for that decline.**
Watch: Nobody is really having success in the smart watch market. It's a concept that is ahead of the hardware. Holding Apples nose to the grindstone is a little hypocritical.
Apple TV: Are they really even doing this anymore? Somewhat like their desktops, they probably look at this as a requisite iron in the fire.
Software: Pretty sure this gets more than half the credit for drawing new customers. PC users away from Windows, and phone users away from Android/Blackberry. Have those respective competitors taken a lesson from Apple and brought their products close to par since? Sure. Yeah, Siri isn't good at voice recognition, but look how fragmented the Android OS deployment is.
**Similar to laptops and desktops, phone/tablet hardware grew in leaps and bounds in it's infancy to keep up with software requirements. These days, 3+ year old mobile hardware is still largely useful as long as battery life hasn't tanked. Smartphone camera quality is still increasing at a rapid pace, but we're already starting into a plateau in that category. I think GPU requirements will continue to increase at a similar pace with desktops. But when things become "good enough", consumers don't buy as often.
I could go on, but lunch break is over. As much as I love to hate Apple, I do have to thank them for pushing computing into what it is today.
Last edited by DPete27
on Mon Jan 16, 2017 3:11 pm, edited 1 time in total.
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