Nvidia snags PortalPlayer

Future iPods may very well feature Nvidia hardware, and not just because word got around this summer that an upcoming iPod would include an Nvidia 3D graphics chip. Nvidia has gone one step further and entered an agreement to purchase PortalPlayer, the company that has provided system-on-chip designs for many of Apple's iPod models as well as competing devices like SanDisk's Sansa e200 and iRiver's H10 series. PortalPlayer did however lose the design contract for Apple's latest-generation iPod models to Samsung, according to both EE Times and iLounge.

Nvidia intends to pay around $357 million for PortalPlayer, and the two companies' boards have already approved the transaction, which is now subject to usual customary closing conditions. Nvidia CEO Jen-Hsun Huang says the buyout will allow Nvidia to combine its graphics processor technology with PortalPlayer's application processors to enable next-gen mobile devices. The company will reveal more about the acquisition later this week.

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