Forbes looks at increasing game prices


— 5:03 PM on December 20, 2006

The latest games for the Xbox 360 and PlayStation 3 surpass their last-gen predecessors in many ways: better graphics, more immersive environments, and sometimes even better gameplay. Prices have also increased, though, and most new titles are now launching at a hefty $59.99. The people at Forbes decided to investigate the matter, and they've put together an article that takes a look at why next-gen game prices are so high. The article also includes a series of charts that breaks down where that $59.99 actually goes. Interestingly, the charts say only 45% of the game price actually goes toward designing and programming the game itself. The remaining 65% is split between the console maker—both Sony and Microsoft sell their consoles at a loss and recoup their losses on game sales—as well as retailers, marketers, and other miscellaneous costs.

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