Microsoft to add IPTV support to the Xbox 360

Two months after announcing its plans to make movies and TV shows available on the Xbox marketplace, Microsoft has struck again, this time with a new solution that promises to bring Internet Protocol Television (IPTV) to the Xbox 360 console. The solution will allow the Xbox 360 to tune into Microsoft TV IPTV Edition-based TV services being deployed over U.S. and European broadband networks by companies like AT&T, British Telecom, Deutsche Telekom, T-Online, and Swisscom.

Those looking to ditch traditional television will have to bide their time, though: Microsoft says IPTV support won’t become available to Xbox 360 users until the 2007 holiday season—almost a year from now. Nonetheless, IPTV services will be fully integrated into the Xbox interface, allowing users to send each other messages and join voice chats over Xbox Live while they watch TV.

Comments closed
    • Sandman123
    • 13 years ago

    I think the issue of bandwidth is a good one, there are plenty of deployments happening in order to enable providers to get their content to the edge of the network, but some of them don’t own the last mile and it’s the last mile that may not give them the quality of service that they’re planning/hoping to deliver – especially with viewers and console owners moving to HD.

    • albundy
    • 13 years ago

    question is, will the isp’s have enough bandwidth to deploy hdtv over iptv.

    • Sahrin
    • 13 years ago

    IPTV is the DRM version of illegal video downloading. It’s an interesting technology – but the content industry once again loses its purpose. Content has always been funded by non-viewers – that is, the person receiving the content, or the “audience” is not the one paying the check (directly, I’ll talk about how cable television actually fits in this model).

    Think about the days of the Medicis in Italy. They payed huge sums to support the arts, which were then enjoyed by the public at little (or usually, no) cost.

    Today, advertisers pay the content creator for access to its audience. The most sucessful content creator will always be the one that most ingeniously stimulates its audience. Who is that today?

    Google. How much does google charge for any of its services? Nothing. Many would argue this is a PR ploy – no one at Google is stupid. They know that if they charged anything at all, even a tenth or hundrdth of acent on a search, users would scatter like the wind. They provide the best service they can, and use the service to control the advertisers – not the end users.

    I like the idea of a media extender, or even a one-box solution for getting content. I hate the idea of being forced to jump through hoops to do it. Every TV in America accepts an RF signal. To this day, the best selling PS2 accessory is the RF adaptor cable (and this is true for almost every console). Think about the ridiculous markup made on this 35 cent device. Why? Because consumers don’t want to be herded by big hardware or big content. Motivate buyers to purchase your products on their merits, or your name will be mud. I’m looking at you, Sony.

      • Sahrin
      • 13 years ago

      Sorry, forgot to mention cable. You are paying the Cable company to provide you with service to the content. This doesn’t pay for the content itself, that is done through advertising. Exceptions like ESPN and HBO are ‘exceptional’ content (though this is arguable) – content of such a high ‘quality’ that on its own merits it is purchased – most content is not of this variety because of a statistical reality – yet so many strive to be in that stratosphere. Not every company can fill that niche. HBO’s subscriber growth is a fraction of that of basic or digital cable – they’ve priced themselves out of the market and maxed out their penetration because of the way their business model (I’m looking at you, music industry).

    • VooBass
    • 13 years ago

    Anyone know if this would be available in Canada, too?

Pin It on Pinterest

Share This