Microsoft plans to strike back at Apple's smug "Get a Mac" ads with a major advertising campaign of its own. The Wall Street Journal has the scoop, but Engadget has posted a summary that doesn't require you to pay for access.
The Microsoft ad campaign will cost a staggering $300 million, and it will star both Bill Gates and comedian Jerry Seinfeld (who, by the way, will pocket $10 million for his trouble). Microsoft will apparently play on the slogan, "Windows, Not Walls," and emphasize the need to "break down barriers that prevent people and ideas from connecting." Redmond's spiel will also include elements from the Mojave experiment, likely in an attempt to prove Vista isn't as bad as everyone's been saying for the past year and a half.
Look for the ads to start interrupting your favorite TV shows on September 4.
|Report: Intel Inside co-marketing program will get a budget cut||0|
|Gingerbread House Day Shortbread||0|
|iMac Pro details and release date come into focus||19|
|Radeon Software Adrenalin Edition: an overview||13|
|Tuesday deals: NVMe storage, a GeForce GTX 1080 Ti, and more||4|
|Intel 15.60 IGP drivers are sitting pretty for Okami HD||6|
|Synaptics Clear ID FS9500 fingerprint sensors slip under phone screens||19|
|TR's 2017 Christmas giveaway: goodies from MSI, Antec, and OCZ||27|
|VESA DisplayHDR attempts to demystify HDR-capable monitors||22|
|Full disclosure: while I work for Intel; the opinions I express here are my own I think I understanding the issue you ran into. For the Braswell platf...||+19|