Are the British getting Windows 7 at a discount?

Today, a number of sources are reporting that Microsoft will sell Windows 7 at a dramatic discount in the United Kingdom. Those sources point to Amazon.co.uk pre-order pricing as evidence: folks in Britain can buy the full version of Windows 7 Home Premium for only £64.98—roughly $106. By contrast, Win7 Home Premium will set you back $199.99 in the States, and the upgrade version is $119.99.

What gives? There are several factors at play here. First of all, Amazon may actually be selling licenses for Windows 7 Home Premium E, which was supposed to lack Internet Explorer and not allow in-place upgrades (so a clean install would be the only option). Microsoft announced two months ago that E editions of Windows 7 would be sold "at upgrade prices" in Europe. That would already explain most of the discount.

Now, we reported a couple of weeks ago that Microsoft decided to scrap these editions, opting instead to sell regular editions—upgrade and full, just like in North America—with Internet Explorer and browser ballot screens. European customers who pre-order the discounted E versions should get full versions without having to pay the difference, which might explain why Amazon UK claims to be selling a full version of Windows 7 Home Premium. Unless Microsoft changes its mind, though, prices should go up across Europe before too long.

But wait a minute; Amazon sells Win7 Home Premium E in France for €117.81, which works out to $166. Are UK consumers getting a special rate compared to their mainland European counterparts?

Yes and no. The financial crisis has caused the value of the pound to drop against that of the euro, so prices now tend to be comparatively lower in Britain. The British government has also cut its value-added tax from 17.5% to 15% in an effort to spur consumption. Shopping for, say, Office 2007 shows a similar disparity between British and French pricing—$526 versus $648, respectively.

Comments closed
    • Satyr
    • 10 years ago

    Damn, I wish I could get a discount like this on something that I actually /[

    • Pax-UX
    • 10 years ago

    They had Windows 7 on Amazon.co.uk for a while but at full retail price, its only dropped in the last couple of days. This is just a pre-order special like they had on Amazon US a while back… It’ll go back up once it’s closer to release. That’s said I’ve already bought one copy, then almost got a second but am happy enough with Vista on my laptop.

    • wiak
    • 10 years ago

    what are you americans whining about?
    most people in europe pay 25%+ more than people in us

    change is a good thing :=)

    • kenclopz
    • 10 years ago

    Never mind.

    • ludi
    • 10 years ago

    The British are coming! THE BRITISH ARE COMING!

    • smilingcrow
    • 10 years ago

    This puts a different spin on things – §[<http://www.microsoft.com/uk/windows/buy/offers/pre-order-ended.aspx#sysreq<]§ NOTICE: Regarding Windows 7 “E” Versions On 22 October, 2009, consumers in Europe will be able to buy the same version of Windows 7 as consumers will around the world. It will include Windows Internet Explorer 8 to help them get the most out of their PCs and the Internet. We will not ship E editions of Windows 7, which would not have included Internet Explorer. Customers who pre-order Windows 7 will receive versions of the product that include Internet Explorer.

    • Richie_G
    • 10 years ago

    The planets must be in alignment or something.

    • Anomymous Gerbil
    • 10 years ago

    Huh? To the extent that the pound has dropped against currency X, the price should go *up* in pounds to maintain parity.

      • smilingcrow
      • 10 years ago

      That makes sense.

      Why is this story being posted here and on Dailytech today as it’s over a month old? I ordered Win 7 Pro and Home Premium both full retail for £80 and £42 respectively over a month ago. If they turn out not to be Full Retail they’re going back.

    • Austin
    • 10 years ago

    l[<:o)<]l Even Microsoft's own site still shows E editions for UK users, pricing Home-Premium=£80 Pro=£190 Ultimate=£200 but obviously retailers can offer their own discounts. §[<http://emea.microsoftstore.com/uk/Microsoft/Windows/Windows-7?WT.mc_id=pointitsem_win7_buy&WT.srch=1<]§

    • Farting Bob
    • 10 years ago

    I only payed £50 for my preorder of w7 home. Woo.

    • pogsnet
    • 10 years ago
    • MrJP
    • 10 years ago

    I pre-ordered two copies of Win 7 HP “upgrade” for £45 each during the July special offer. I was already pretty happy, but I’ll be delighted if these turn out to be full-retail, non-E versions at that price.

    P.S. For 5150 (#6) – there are two B’s in wobbly ;-P

      • 5150
      • 10 years ago

      Bloody tosser.

    • Ashbringer
    • 10 years ago

    Maybe Microsoft figures the brits are too smart to buy Windows 7. So, lowering the price makes it an attractive deal.

    Americans are either too lazy to upgrade to Win7, or will eventually get it when they buy a new computer.

    • tfp
    • 10 years ago

    And they will not have to pay VAT because there is no value added with Win 7!

      • khands
      • 10 years ago

      Um, I think that should’ve been for Vista instead.

    • 5150
    • 10 years ago

    Bollocks! I’m gobsmacked and cheesed off that those donkeys pay less for such a bodge product. I’m going to throw a wobly.

      • ssidbroadcast
      • 10 years ago

      ye damn r[

    • SomeOtherGeek
    • 10 years ago

    This is all Meadows doing!

      • Meadows
      • 10 years ago

      Muhahaha

        • Kurkotain
        • 10 years ago

        That gave me a laugh

    • puppetworx
    • 10 years ago

    This feels good. Normally us Brits have to pay more for our tech products then our American and Continental counterparts. It’s actually quite funny to me that Americans are reporting this with some degree of outrage.

      • MixedPower
      • 10 years ago

      Actually, Cyril is French. 😉

        • bittermann
        • 10 years ago

        I’m more outraged that Cyril is French! 😉

          • xtalentx
          • 10 years ago

          I know. Dam cheese eating surender monkey!

            • 5150
            • 10 years ago

            There’s nary an animal alive that can outrun a greased Scotsman

            • no51
            • 10 years ago

            Sheep perhaps.

            • mattthemuppet
            • 10 years ago

            that’s a scary thought. At least until said greased Scotsman has a heart attack from all the unexpected exercise 🙂

    • Hattig
    • 10 years ago

    Considering how overpriced everything else is over here, we should get a break sometimes!

      • NeronetFi
      • 10 years ago

      r[

        • Hattig
        • 10 years ago

        Yum! Oh dear, there goes the waistline again…

          • NeronetFi
          • 10 years ago

          Oh and don’t forget you guys get the iPhone model with the special “Exploding” feature.

            • Kurkotain
            • 10 years ago

            for the added “value”?

    • Game_boy
    • 10 years ago

    Remember that though our currency has been devalued drastically, we don’t earn any more. So though on paper we’re paying less it ‘feels’ the same as when the pricing was equal.

      • ironoutsider
      • 10 years ago

      Feeling or no Feeling, it’s not cheap!!

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