Nvidia’s Huang talks Tegra plans, chipsets

In an interview with the folks at CNet News, Nvidia CEO Jen-Hsun Huang has touched on two interesting topics: his latest aspirations for the microprocessor business and his stance on the Federal Trade Commission case against Intel (which recently culminated in a tentative settlement).

Regarding the CPU business, Huang emphasized Nvidia’s commitment to ARM-based devices. "Our CPU strategy is ARM," he said. "ARM is the fastest growing processor architecture in the world today. ARM supports (Google’s) Android best. And Android is the fastest growing OS in the world today." Nvidia’s newest Tegra system-on-a-chip devices have two ARM CPU cores inside.

Huang also seemed to downplay his company’s stake in the FTC proceedings. He explained that the Commission is targeting Intel’s allegedly monopolistic behavior, while Nvidia’s own case against Intel centers on a "contract dispute." Intel’s tentative settlement with the FTC does include provisions related to chipsets, though. Regarding those, Huang told CNet News that Nvidia’s chipset development activities are behind it regardless: "The damage has been done. We’ve been out of the chipset business for well over a year, so if this got resolved we’re not expecting to ramp back up the thousand engineers that we had working on chipsets."

Comments closed
    • MadManOriginal
    • 9 years ago

    I wonder if he had a side of humility to go along with the can of whoopass which turned out to be tainted with botulism? Probably not..

    • Flatland_Spider
    • 9 years ago

    So when are we going to see mini-itx ARM motherboards?

    • anotherengineer
    • 9 years ago

    “Huang told CNet News that Nvidia’s chipset development activities are behind it regardless: “The damage has been done. We’ve been out of the chipset business for well over a year, so if this got resolved we’re not expecting to ramp back up the thousand engineers that we had working on chipsets.””

    Another case of Intel limiting the choice of consumers.

    edit: don’t they still make chipset for AMD though???

      • Deanjo
      • 9 years ago

      AMD has already said that they have no intention of allowing Nvidia to make chipsets for their future generations of processors. So AMD is squeezing them out as well.

        • Silus
        • 9 years ago

        Which is ironic how a company that whined about what Intel was doing to them (and rightfully so), they do the same to NVIDIA…

        Talk about double standards.

          • wira020
          • 9 years ago

          Hmm.. AMD doesnt have too many market share.. so goverment bodies wont have enough reason to interfere…

          • SubSeven
          • 9 years ago

          Intel was squeezing AMD out of the chipset business??? I truly don’t recall AMD ever making chipsets for Intel. If AMD was paying/strongarming other companies/users not to buy Nvidia cards, then your analogy would hold.

            • anotherengineer
            • 9 years ago

            I thought ATI made chipsets for Intel before AMD bought them???

            §[< http://www.bit-tech.net/news/hardware/2006/07/24/intel_pulls_ati_chipset_license/1<]§

            • rootheday
            • 9 years ago

            ATI made chipsets for Intel cpus before the ATI/AMD merger. For obvious reasons, no one (especially OEMs) viewed AMD as a viable long term provider of chipsets that would enable/promote Intel cpus. Why would AMD be motivated to put competitive features into a competitors platform? Ultimately, both Intel decided to become a platform company after seeing the tremendous success of Centrino – by delivering a packaged solution, they were able to offer platform level integration features/benefits. AMD saw that and decided they needed to be a platform company too.

        • jdaven
        • 9 years ago

        Unless you provide a really good link to back that statement up, I am highly skeptical of your comment. I browse the tech websites pretty good and I have not come across this statement from AMD. I jump on Intel a lot but if AMD came out and said that Nvidia could not make chipsets for their products, this is pretty damning.

        Please provide a link beyond just your statement. I am highly interested.

          • hapyman
          • 9 years ago

          Yeah that is really interesting and hope it isn’t true. I am all for having more choices for the consumer and locking out 3rd parties is never good. I know AMD has stake now in the GPU biz but I don’t think locking out Nvidia would be a good thing for them.

        • OneArmedScissor
        • 9 years ago

        Eh…AMD has been sticking with the same chipsets and sockets for years and years and that doesn’t appear to be changing. Nvidia gave up a long time ago when Radeon 3000 GPUs became standard in every board under the sun.

        There are still Nvidia chipsets available for current AMD CPUs, but they can’t make any money designing entire new chipsets for almost non-existant market share.

        • Game_boy
        • 9 years ago

        That’s not true. AMD said they don’t mind whether Nvidia does or not – specifically, Nvidia themselves chose not to make any Magny-Cours chipsets. AMD didn’t stop them.

        I think AMD’s small market share and good igfx mean Nvidia can’t make a profit well.

          • NeelyCam
          • 9 years ago

          l[

        • dragmor
        • 9 years ago

        Hypertransport is an open standard. AMD can’t lock anyone out of making chipsets.

        • A_Pickle
        • 9 years ago

        This is probably bogus.

      • khands
      • 9 years ago

      I think so, the issue is that it’s not profitable for them to focus down on less than 25% of the market (and that’s being pretty generous).

    • can-a-tuna
    • 9 years ago

    Charlie has interesting articles about this CPU thingy 😉

      • Silus
      • 9 years ago

      As interesting as “GF100 doesn’t have dedicated tessellation hardware” or “GF100 is slower than Cypress” or “GF100 is un-manufacturable” ?
      I’m sure he also trashed GF104/GTX 460 and how despite it being the best card in its price range, confirmed by ALL the reviewers in the planet (and anyone with the least bit of common sense or intelligence), it still sucked…

      Who still reads what that idiot writes anyway, especially when it’s NVIDIA related ?

        • Jigar
        • 9 years ago

        I find it quiet amusing when people sideline the correct news that he had posted and those news were in-fact true. Yes, i agree, he also sometimes gets it wrong, but lately he has been accurate.

          • Silus
          • 9 years ago

          I also find it amusing when people sideline the amount of times he got things wrong 🙂

            • sweatshopking
            • 9 years ago

            I find it amusing watching clips of people getting hurt on youtube!

            • wira020
            • 9 years ago

            Links, or it doesnt happen… btw, charlie might be mean and very2 negative towards nvidia but he’s right most of the time.. ( if by right, i mean plus minus 10% margin of error on his fact.. eg. he guess a new card will be 600mhz core freq. then it come out 650mhz freq..).. and if he’s so unreliable, why so many other sites finds it newsworthy..

            • NeelyCam
            • 9 years ago

            That-was-sick!
            I’m a little disappointed that it didn’t finish with an Ayrton Senna clip

            • Silus
            • 9 years ago

            If by “most of the time” you mean “not too often”, I would agree 🙂

            Also, his “articles” are newsworthy, because sensationalism sells/give hits. That defines how bad most of the journalism is nowadays.

            • Jigar
            • 9 years ago

            You forgot, he came up with the news that 1) Nvidia chipsets were dying due to over heat. 2) Fermi will be a big power hog, 3) Fermi are not getting produced in good numbers ..etc etc.. This by the way are some sensational true news and he was the first one to post it.

        • NeelyCam
        • 9 years ago

        You sound like an NVidia fanboi. It obviously pisses you off that Charlie is so right about NVidia most of the time, calling out bumpgates, huge-die fermi etc.

        My personal opinion is that Charlie is a bit of a troll, but mostly well informed, and definitely not an idiot.

          • Silus
          • 9 years ago

          Yes, he is so “right”…Besides those I already mentioned about GF100, a quick google search of what he said about GF104 and GTX 460 is:

          GF104 with die size of 405mm^2
          GTX 460’s TDP is 210W TDP.
          And even that GF104 will be more or less unchanged from GF100

          This clearly shows he knew nothing about GF104, yet still claimed to know almost everything and as usual, got it wrong. And by “well informed” I refer you to the old saying: even a broken clock is right twice a day…

    • Jigar
    • 9 years ago

    Old news, Cyril…

      • sweatshopking
      • 9 years ago

      it’s only like a week old. But seriously, Jen needs to go

    • sweatshopking
    • 9 years ago

    thousand engineers. lol. try 40 with the quality of nvidia chipsets

      • dpaus
      • 9 years ago

      And 35 of them were doing the marketing….

        • poulpy
        • 9 years ago

        Thankfully most of them have been transferred to the “can of whoop-ass” department.

      • TaBoVilla
      • 9 years ago

      40 is an overstatement, they haven’t had engineers in years!

        • Sargent Duck
        • 9 years ago

        Why need engineers when zombie marketers will do the trick!

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