Expect a new Tegra system-on-chip every year

At Nvidia’s GPU Technology Conference yesterday, company CEO Jen-Hsun Huang revealed an aggressive development schedule for next-generation Tegra system-on-chips. Tegra 3 is “almost done,” according to Engadget, and work on its successor is already under way. Huang also promised a new Tegra design “every single year” and confirmed that ARM is its CPU of choice.

Aggressively pursuing new Tegra designs makes sense given the increasing popularity of smart phones, tablets, and tech-infused consumer electronics devices. The Tegra iterations Nvidia has released thus far have offered compelling potential, as well. However, we haven’t seen many of them in actual products. As Engadget points out, Microsoft’s Zune HD and now-defunct Kin were the only high-profile design wins for the original Tegra. Already, Tegra 2 has been dropped from the Boxee set-top box. We’ve heard lots of buzz and rumors about Tegra-powered tablets, but the market is still waiting for actual devices.

When it pimped Tegra 2 to the press at this year’s Consumer Electronics Show in January, Nvidia suggested that a torrent of tablets based on the chip would arrive this summer. It looks like that torrent might turn out to be more of a trickle, and the tap may not open until later this year or early next. By then, it seems, Tegra 3 could already be finished.

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    • codedivine
    • 9 years ago

    Well Toshiba has an Android smartbook based on Tegra 2 available in Europe at least. (Not sure about US/Canada availability).
    Some video of the device: §[< http://carrypad.com/2010/08/28/toshiba-ac100-unboxing-and-overview-live-testing-later/<]§

    • BiffStroganoffsky
    • 9 years ago

    Since this is NV, does ‘new’ denote a different name…for old designs? Good-bye Tegra2010 and hello Tegra2011!

    • Silus
    • 9 years ago

    Geoff,

    It’s funny you mention the drop-off Tegra 2 from Boxee, but somehow forget that Tegra 2 will be on LG’s Optimus line and also in an HTC tablet and these have been recent announcements (and slated to release this year), so I don’t really understand how you can miss that…

      • Corrado
      • 9 years ago

      Silus:

      We’ve been told ‘Don’t buy an iPad! Wait for Tegra 2 tablets first!’ for almost a year now. Where are these devices? Why are they not out yet? Why is it taking a year+ for devices to be released after the chips are supposedly in the device manufacturers hands?

      Shouldn’t nVidia wait until there’s some actual feedback from consumer use on these products before gauging whether its a smart business move to invest in R&D on new ones?

      The performance is supposedly there, but no one knows because no one in the public has actually used one. Again, we’ve been promised the Jesus SoC in Tegra 2, but it has yet to show up.

        • Silus
        • 9 years ago

        Really ? Where’s the link with that quote again ?

        Also, you have absolutely no notion of how a product like a tablet is developed.
        It’s not just the hardware that matters, it’s the software too (actually this applies to any type of product in this area). It’s actually the software that’s more important here. If you looked for it, you would realize that there’s no tablets around (with o without Tegra), except for the iPad. And why is that ? Because the software isn’t ready for use in them. Android wasn’t thought out as a tablet OS, so it needs to be fine tuned for them. Just look for the demos in CES and you’ll see that other protoypes were being shown with and without Tegras and some of them had huge usability bugs, that prevented any user from doing anything on the device, even though the physical tablet (hardware) was ready.

        Manufacturers have plenty of options in the hardware (is it from NVIDIA, Qualcomm, or others), but software wise, they’re stuck.
        That was and still is the advantage of the iPad, because they had software ready for that product, in order to launch it when they did.

          • Corrado
          • 9 years ago

          Its not a quote, its a paraphrase of every Android fanboi out there. You mean to tell me that in 2 years, NO ONE has been able to come up with a good tablet OS but Apple? All Apple did was make their mobile OS scale to a higher resolution and alter the keyboard. No one could do this with Android? HTC couldn’t port SenseUI to a bigger screen? I thought Android’s saving grace was that it was flexible, open and free? How open is it if no one can manage to get a 1024×768 touch UI on it?

    • douglar
    • 9 years ago

    Until Tegra hits 1) Stated performance goals 2) within stated thermal envelope 3) without having more bugs than the Atari Jaguar processors, they’ll have to come out with a new version every year.

      • Silus
      • 9 years ago

      1) Which Tegra SoC did not reach its performance goals ?
      2) Which Tegra SoC did not meet its thermal envelope ?
      3) What bugs does any Tegra SoC have exactly ?

        • Game_boy
        • 9 years ago

        Where are all the real products if Tegra 1 or Tegra 2 did meet those targets? It had tens of announced design wins, but many of the products were delayed/cancelled or switched to Intel’s CE4100 SoC as reported last week.

        The only volume product with Tegra or Tegra 2 appears to be Zune HD, and that’s hardly a bestseller.

          • Silus
          • 9 years ago

          “Many” ? One cancellation = many now ? It’s just the typical nonsensical notions that get spread, oddly enough in every NVIDIA related thread…

          Also, getting into this market isn’t easy, especially when there are already some companies with their hands around it for quite some time. Competition is fierce in this market and It’s finding its way into some devices and that’s a sign of growth, but anyone expecting any iteration of Tegra to be successful right off the bat, is…well…let’s just say he/she isn’t very bright 🙂

        • douglar
        • 9 years ago

        It’s kind of telling that no one has been able to get a Tegra 2 to run a 1080p H264 video steam decoder reliably with hand held device thermals.

          • Silus
          • 9 years ago

          Again proof of this ? “No one” means just D-Link for the Boxee ?

          The reason why D-Link ditched Tegra 2 from Boxee, was because their standards for Boxee required 1080p high profile decoding capabilities. Tegra 2 does this for VC-1, but not for H.264. It can decode 1080p H.264, just not high-profile (high-profile means in excess of 60 MBits/s or so).

    • UberGerbil
    • 9 years ago

    nVidia, taking over from Microsoft as the leader of overpromising and underdelivering…

      • Silus
      • 9 years ago

      Over promising…maybe, but how can they be under delivering, if they haven’t reached the time frame in which you can say they did ?

        • tay
        • 9 years ago

        Tegra & Tegra2 have been kisses of death for anyone that has dared use them. Which is why there are no popular products using them other than the Zune.

          • Farting Bob
          • 9 years ago

          I wouldnt blame the tegra chips for product failures or cancellations. Its not an unknown chip, companies know how much power it will use and how much grunt itll have when they start planning to build something so its not like they announce it, then get the chip and go “holy crap, the battery lasts half an hour!”

          And apart from those who read sites like this, internal componants make no difference in buying decisions. All people hear is HDD capacity (and whatever apple decide to make flavour of the week).

          • willmore
          • 9 years ago

          “..other than the Zune.”

          Oh, man, that killed me. *claps* Well done, sir!

          • Silus
          • 9 years ago

          Proof of this ?

            • Corrado
            • 9 years ago

            Do you have any proof that its not? You mean to tell me that in just shy of 3 years, only MS was able to get ANY product to market using Tegra chips?

            The list on Wikipedia (not the BEST source, but the only one I could find) is about 15 devices long. 3 of which made it to market, 2 of which are already discontinued (Kin 1 and Kin 2).

            We don’t have to prove Tegra isn’t in devices. You need to prove that it is. We can’t show you the devices it isn’t in, or show you the success it doesn’t have. You keep trumpeting Tegra, but the fact of the matter is that there is no real world material backing it up.

            Tegra is awesome – you
            No it isn’t – everyone else
            Prove it isn’t! – you

      • dpaus
      • 9 years ago

      l[

    • KingGeek
    • 9 years ago

    “Expect”… like we were expecting the GTX480 for late 2009!!!

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