Rumor has it that select desktop and notebook chipsets for AMD's upcoming Llano platform will offer native support for USB 3.0. SuperSpeed support isn't expected in the core-logic offerings accompanying Intel's Sandy Bridge CPUs, which are due out early next year. If this report from DigiTimes is to be believed, USB 3.0 support will come to Intel chipsets as part of the Chief River platform.
Slated for introduction in January of 2012, Chief River is designed to accompany 22-nm Ivy Bridge CPUs. According to DigiTimes' sources at motherboard makers, the platform will enter mass production about a year from now.
Previous rumors had pegged 2012 as a likely launch time frame for USB 3.0 goodness from Intel, but it was unclear whether that referred to support for the faster USB standard in core-logic chipsets or separate, dedicated silicon. It seems those reports were referring to the former, although there's certainly a market for the latter, especially with numerous third-party USB 3.0 controllers still awaiting certification from the USB governing body.