TI: Nvidia beat us to the punch with Tegra 2

I think it’s clear at this point that Nvidia’s Tegra 2 system-on-a-chip is going to show up in quite a few iPad rivals this year. Acer, Asus, and Toshiba are just a few of the names involved. According to CNet News, Nvidia’s design wins are so significant that it’s received credit for them from an unlikely source: Texas Instruments, which has been licensing ARM technology since 1993.

Responding to a question from a financial analyst, TI Investor Relations VP Ron Slaymaker reportedly stated, "Nvidia, to their credit, was the first out with a dual-core applications processor. I believe they had a couple of months, maybe a quarter lead on our OMAP 4 product." He went on to say, "And again, them being first for customers that are trying to get out with tablet programs right away, especially some that are based upon the Android operating system, they’re the player, they were the first player out so there is a natural alignment there."

Now, Slaymaker did add that TI began sampling its dual-core Cortex-A9 product over a year ago and is already at the volume production stage. "In fact," he added, "[TI] is shipping to a customer that plans to ramp their tablet production based on OMAP 4." So, Nvidia has hardly kicked TI to the curb entirely.

Still, such a major player acknowledging Nvidia’s strength in this nascent market seems like a big deal. Nvidia’s original Tegra SoC had few adopters, and it’s taken some time for the Tegra 2 design wins to come to light. (Nvidia first announced Tegra 2 in January 2010.) With a strong product and apt timing, though, Nvidia really does appear to have entered the ranks of notable ARM SoC providers.

Comments closed
    • Hirokuzu
    • 12 years ago

    From what BSN leaked on new slides, looks like the quad core Tegra 3 is already sampling, too… (Q4 2010? or is the fiscal year end for nVidia really far off?)

    • NeelyCam
    • 12 years ago

    I don’t think Tegra 2 would make it to tablets/phones, if it didn’t have power consumption all figured out…

    • codedivine
    • 12 years ago

    [quote<] Acer, Asus, and Toshiba are just a few of the names involved.[/quote<] And also Motorola Xoom, Dell Streak 7 and the T-Mobile (LG) G-Slate, all are running on Tegra 2.

    • UberGerbil
    • 12 years ago

    [quote<]TI began sampling its dual-core Cortex-A9 product over a year ago[/quote<]That's the odd thing: I remember hearing about it even earlier than that, and I distinctly remember talking about it with a mobile apps developer in the autumn of '09. What took them so long?

    • bdwilcox
    • 12 years ago

    We’re looking at you, Ellis Island.

    • djgandy
    • 12 years ago

    Or more like good at thinking about performance, less good at thinking about power consumption.

    • khands
    • 12 years ago

    Agreeing all upons.

    • Mourmain
    • 12 years ago

    Funny… it was probably Sleighmaker before somebody decided to metal that shit up.

    • ludi
    • 12 years ago

    “My real name IS my screen name.”

    • derFunkenstein
    • 12 years ago

    [quote<]Ron Slaymaker[/quote<] Best last name ever? Best last name ever.

    • flip-mode
    • 12 years ago

    Good for Nvidia. The company really does seem good at thinking ahead.

    GTX 560 review on the way, I’m sure?

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