Former AMD developer-relations head hired by Intel

Former AMD head of developer relations Richard Huddy has reportedly joined Intel. KitGuru appears to have the scoop on what could be an important development for Intel’s graphics business. Huddy worked at Nvidia for several years before defecting to AMD in 2002, so he’s spent quite a bit of time helping graphics hardware companies interface with game developers.

Gaming has always been a weak point of Intel graphics hardware. While things have improved immensely from the days when most new titles wouldn’t even run on an Intel GPU, there’s still plenty of work to be done—especially on the performance front. At best, Sandy Bridge’s integrated graphics component can really only run the latest games at low resolutions and detail levels.

Huddy’s official role at Intel hasn’t been made public, but I’d expect him to continue in the developer relations field. Game developers certainly have an interest in getting their titles running as smoothly as possible on the graphics hardware lurking inside all of Intel’s mainstream CPUs. A stronger developer relations effort could also help Intel make an impact in the discrete graphics market if it had a viable GPU to offer consumers.

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    • Suspenders
    • 8 years ago

    [quote<]Huddy worked at Nvidia for several years before defecting to AMD in 2002[/quote<] Are you sure you don't mean "defecting to ATI"? Or has he actually been working for AMD all this time?

    • faramir
    • 8 years ago

    Any speculation on how much performance could be squeezed out of Intel’s hardware given better drivers ? We are already familiar with Intel’s estimates of improvement between Sandy and Ivy Bridge, perhaps with better drivers HD4000 could actually be comparable to AMD’s HD6550D in Llano in performance … that should be enough for plenty of games (older hits and newer MMOs such as World of Tanks etc.) with 30+ FPS rates.

    • Tristan
    • 8 years ago

    For now AMD do not have people, money and willings to help dev to optimize for their hardware. Intel and Nvidia have money, people and willings. This is end for Llano and Trinity.

      • sirroman
      • 8 years ago

      Not likely. Last info rolling around is that the developer-relation team has a much bigger budget for 2012. An increase bigger than 100% apparently.

    • Arclight
    • 8 years ago

    I don’t think a single person can make such a huge difference, specially on much weaker hardware like Intel’s for that matter (calm down, was talking bout the IGP).

      • LaChupacabra
      • 8 years ago

      I wouldn’t be so sure. Depending on the leeway that Intel gives him he could hire more people to help him interact with developers. Even a handful of people could help the top devs optimize their upcoming products for Intel’s less than stellar graphics chips

    • tejas84
    • 8 years ago

    Isn’t this the same guy who left Nvidia for so-called moral reasons and who used to champion how great AMD were with their open approach to everything.

    Now he goes to Intel? What a total hypocrite….

    He is British so I guess that figures

      • bcronce
      • 8 years ago

      Intel is the most open for their IGP. best opensource drivers and support out there.

        • Game_boy
        • 8 years ago

        Where’s my Poulsbo driver?

        [url<]http://www.phoronix.com/scan.php?page=news_item&px=NzAyOQ[/url<]

          • srg86
          • 8 years ago

          I totally agree, trouble is, that’s not Intel’s doing but Imagination Technologies. They are the ones that should be more open source friendly.

            • willmore
            • 8 years ago

            If Intel wants to be considered open and supportive to OSS, then they need to avoid decisions like using IP from companies who are hostile to OSS. So, unless Intel was lead to believe that the IP used in Poulsbo was going to be made available to developers, they made a bad call to use it.

      • srg86
      • 8 years ago

      You’re not French by any chance?

    • The Dark One
    • 8 years ago

    Wasn’t AMD’s developer relations considered far worse than Nvidia’s? (which is why we got stuff like Batman AA’s antialiasing only working for geforce cards)

    I guess poorly managed communication with developers is better than none, though.

      • clone
      • 8 years ago

      Batman’s AA worked great for Geforce cards because Nvidia wrote it for them….. Nvidia hand picks a few titles and buys 1000’s of copies of the games ahead of time to bundle in with their video cards….. the situation was so brutal with Batman that the developer rejected any of AMD’s assistance. Nvidia isn’t totally paying the developer to exclude AMD but they are motivating them with carrot and stick approach.

      Assasins Creed was just as bad, at the time AMD supported DX10.1 while Nvidia didn’t, the Ubisoft wrote a DX10.1 patch for the game that boosted performance of AMD cards by 30% over Nvidia’s but soon after Nvidia rumbled they pulled the patch claiming image corruption issues that no test and review site could reproduce.

      the end user pays for that support in every video card.

      AMD started doing the same a year after Nvidia which is how Half Life favored AMD, the Dirt series has favored AMD.

      while I like the idea of good communication between hardware and software this type of relationship is another example why PC gaming is not dominant.

      that said Glad to see Richard Huddy is back to work and if Intel starts to support gaming as a result that would be all the better.

    • chuckula
    • 8 years ago

    Yes… you knew this day would come…
    Developers Developers Developers Developers!
    YEAHHH!!!!

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