Earlier this month, we reported on Amazon’s upcoming games and cloud gaming service. The company’s expansion into the gaming space began with its acquisition of Twitch, the largest game streaming site. Since Twitch took off, Google and Microsoft have launched their own game streaming sites in the form of YouTube Gaming and Mixer, respectively. Facebook has had a gaming subsection of its website for a while now, but the company has recently stepped up its efforts to push into the gaming space.
Today, the company launched the Facebook Gaming app. The app is intended to compete with Twitch, YouTube Gaming, and Mixer. Facebook hopes to facilitate more streaming by including a “Go Live” button in the app, allowing gamers to stream mobile games directly from their mobile devices.
According to Facebook Gaming’s Twitter thread announcing the launch, the app was originally set to go live in June. However, as we recently noted, now is a great time to capture market share in the gaming space with self-isolation measures in place. Since Facebook has decided to launch its Gaming app ahead of schedule, it is currently available only on Google Play. The iOS version of the app is reportedly pending Apple’s approval.