Could Intel surrender the multiplier?

Kyle Bennett has some extra spicy Pentium 4 rumor action up over at the [H]ard|OCP that made me do a double-take. There, among talk of a HyperThreaded desktop and 3.6GHz Pentium 4s is this shocker:
Word on the street is that Intel may just be getting ready to jump back into the enthusiast mindset themselves by not only selling CPUs that are unlocked but marketing the feature as well. Don't be surprised if you see boxed Pentium 4 Northwood Desktop CPUs show up "Xcelerated" or something to that effect.
Remember folks, this is just a rumor. Still, Intel could probably get away with charging extra for unlocked CPUs, which may offset the impact of CPU remarking. It's an interesting move to ponder, and not one that I think anyone would have seen coming.

Just how much more would you pay for an unlocked Pentium 4?

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