Five years ago, the top searches included phrases like "Star Trek" and "megahertz," said Michael Gartenberg, a Jupiter Research analyst. Now semiconductors are making room for Shakira.It's great to see the web become a valuable resource for mainstream users, even if they're all searching for Britney. What's most encouraging, perhaps alarmingly so, is that "sex" continues to decline from its once dominant position as the top search term.
"It certainly tracks the transformation of what was once primarily a clubhouse for techies and geek aficionados to something that is 100 percent mainstream," Gartenberg said. "Mr. Spock has been replaced with Britney."