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CNN is reporting that Google is looking at getting into the email business in an attempt to serve more keyword-based ads.
The Mountain View, California, company, which has recently made several e-mail related acquisitions, is working on a way to serve advertising to an e-mail at the moment it is opened, people close to the company said.


By moving into e-mail -- the Web's most-used program -- Google would open up a huge new market for its lucrative "sponsored links" advertising business that delivers ads tied to keywords in Web searches or on content pages, analysts said.

Google already owns domain, so it may only be a matter of time before the company offers its own brand of web-based email.
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