Asus restructuring plans explored
We reported yesterday
that Asustek was planning to reorganize its business units. The company has made additional details
available today, confirming that it plans to restructure into a "three-tier" configuration with four headquarters, three business groups, and fifteen product departments. This restructuring aims to give product departments more freedom, as each one will be assigned its own R&D, management and marketing teams. Asus hopes this move will allow its revenues to nearly double from $11 billion last year to $21.7 billion by 2008.
In related news, DigiTimes reports that Asus is planning to introduce new LCD TVs and Intel Viiv-based desktop PCs. The TVs will reportedly be 32" and 42" models, priced at $40,000 and $62,800 TWD ($1,240 and $1,945 USD), and will be shipping in May. The Viiv-based systems are to follow in June.