Lenovo's ThinkPad redesigns receive criticism
Lenovo's new Z60 ThinkPads have been given a lukewarm reception
by corporate IT managers, according to company President and CEO Bill
Amelio. The Z60t and Z60m build upon the traditional ThinkPad design
with wide-screen displays, titanium covers, and multimedia keys. Amelio
said clients preferred the existing ThinkPad design, and that
"putting different colours or models in can create some angst." Amelio
added that design changes to the ThinkPad line would be "handled
differently in the future," with consumer-oriented modifications likely
to be brought under the Lenovo brand rather than incorporated into Thinkpads. Last
month, Lenovo disclosed plans
continue selling ThinkPads alongside its own Lenovo-branded 3000-series
notebooks, which it introduced
US market in February.
While it looks like Lenovo will ditch its efforts to "consumerize" the ThinkPad line, it should be noted that the company advertises the Z60 machines as "stylish notebooks for work and life." Perhaps the Z series is simply hurting the ThinkPad's image in the eyes of corporate users who are more likely to buy the business-oriented and mostly unchanged R, T, and X machines instead. Thanks to X-bit labs for the link.